تنفيذي التسويق الرقمي للمحفظة الفندقية

Company Description

Join us at Accor, where life pulses with passion!

As a pioneer in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status-quo.

By joining us, you will become a Heartist®, because hospitality is, first and foremost, a work of heart.

You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfil yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!

You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.

Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues

Hospitalityis a work of heart,
Join us and become a Heartist®.

Job Description

We are looking for a creative and organised Portfolio Digital Executive to support digital marketing and e-commerce activities across our hotels.

This entry-level opportunity suits someone who enjoys creating content and wants to understand the commercial side of hospitality. With guidance from the portfolio commercial team, you will support brand awareness, direct and third-party online performance, and the digital guest experience, following Accor’s commercial objectives and brand guidelines.

Key Responsibilities

• Create and edit images, short videos, reels and stories that showcase hotel experiences, facilities and offers.
• Support social media calendars, scheduling and community engagement, ensuring content follows each hotel’s brand guidelines.
• Coordinate with hotel teams to gather content, plan shoots and keep promotional information accurate.
• Help maintain hotel content, imagery and offers on Accor websites and online travel agency platforms, identifying opportunities to improve visibility and booking conversion.
• Assist in implementing quarterly and annual e-commerce plans across direct and third-party channels.
• Support digital campaigns across social media, paid advertising, search engine optimisation and advertising, display advertising and metasearch, working with the portfolio team and appointed agencies.
• Assist with influencer partnerships and coordinate campaign requirements with external vendors.
• Support customer relationship management activities and targeted guest communications, including approved email campaigns and third-party tools where applicable.
• Contribute to campaigns promoting ALL – Accor Live Limitless, supporting awareness, engagement and direct bookings.
• Help monitor rate parity and pricing accuracy across online channels, flagging discrepancies to the Revenue and Distribution teams for follow-up.
• Track campaign and channel performance, preparing simple reports with observations and suggested improvements.
• Assist hotel teams with monitoring online reviews and social media feedback, following approved response and escalation guidelines.
• Work with Sales, Revenue Management, Reservations, PR, F&B and marketing teams to support seasonal campaigns and commercial priorities.
• Check that published content, booking links and offers display correctly and provide a smooth guest journey.
• Conduct basic competitor benchmarking and market research to support digital marketing activities.
• Stay informed about digital trends and emerging technologies, sharing relevant ideas to improve engagement and performance.
• Develop familiarity with Accor’s digital tools, brand standards and e-commerce practices through training and hands-on experience.

Qualifications

• A qualification in Marketing, Communications, Hospitality Management or a related field is preferred.
• Relevant internship or work experience in digital marketing, e-commerce or social media is an advantage. Fresh graduates with a strong creative portfolio are welcome to apply.
• Practical image and video editing skills using tools such as Canva, CapCut or Adobe applications.
• Familiarity with social media platforms and a basic understanding of digital marketing tools and analytics.
• Exposure to content marketing, paid advertising or customer relationship management tools is an advantage.
• Good written and spoken English; additional languages are a plus.
• Strong communication and organisational skills, with the ability to build positive relationships and coordinate tasks across several hotels.
• A creative and analytical mindset, with attention to detail and an interest in understanding campaign results.
• A proactive approach, willingness to learn and openness to feedback, with the ability to work independently and as part of a team.
• Hospitality or retail experience is helpful but not essential.

Additional Information

• This role offers a supported introduction to Accor’s digital ecosystem, with mentorship and exposure to multiple hotel brands and markets.

  We value creativity, teamwork and a diverse and inclusive workplace, alongside responsible hospitality and ethical business practices.

  Please include examples of your image edits, videos or social media work with your application.