خبير نمو الفئات (البقالة)

Responsibilities

1. Responsible for the strategic planning and execution of Keeta's grocery business across all retail categories, leveraging insights from Kuwait's local retail market to establish a category growth framework and define the rhythm and priorities for category expansion.
2. Led the end-to-end setup of a new merchant onboarding pricing system, including pricing model design, competitor price monitoring, and optimization of category gross margin structures, ensuring commercial capabilities and merchant appeal.
3. Develop category allowance strategies to balance user growth, merchant retention, and operational efficiency through data analysis, and output weekly/monthly business performance reports to drive strategy iteration.
4. Collaborate with operations and frontline teams to develop performance plans, break down category goals into individual/team dimensions, and establish data-driven performance evaluation and incentive mechanisms.
5. Continuously track key category metrics (GMV, order volume, visit-to-purchase rate, conversion rate, etc.), identify growth opportunities and anomalies, and output actionable strategy recommendations to drive implementation.

Requirements

1. Bachelor's degree or above, with 3+ years of experience in category management in retail/e-commerce/local life services industries; prior experience in overseas markets or the Gulf region is preferred.
2. Able to build category systems from scratch, familiar with category tree construction, product selection logic, pricing strategies and allowance ROI analysis.
3. Possess solid business analysis and data modeling capabilities, proficient in using data analysis tools, able to discover business opportunities from data and convert them into strategies.
4. Possess strong English language proficiency, capable of using it as a working language and able to communicate and report independently with internal and external teams in English.
5. Possess cross-team collaboration and project management capabilities, able to quickly build processes and drive multi-role collaboration implementation in the early stages of business operations, with a strong sense of responsibility.

Highlights

1. Join us to construct the overseas Grocery business from zero to one, and sail toward the boundless prospects of our business future together.