Summary
Golf Saudi is seeking an Activation Executive for Five Iron Golf Riyadh. The role plans and delivers in-venue and off-site activations, events, leagues and tournaments, while coordinating with operations, sponsors, vendors and partners. Responsibilities include maintaining brand presentation, tracking attendance and engagement KPIs, and preparing post-event reports. Applicants should have a relevant bachelor's degree and 2–4 years of experience in activations, events and execution; evening and weekend work may be required.
The posting
As published on golfsaudi.com. Pulled from the employer's site and shown as they wrote it.
- Develop and execute an annual activation and events calendar aligned with business objectives
- Translate marketing campaigns into compelling on-ground experiences
- Ensure all activations align with global brand guidelines and local positioning
- Identify new activation concepts, formats, and partnerships to drive engagement
- Monitor market trends, competitor activations, and customer behavior
- Plan and deliver in-venue and off-site activations, including leagues and tournaments, corporate event involvement, seasonal and cultural activations, and brand pop-ups and partnerships
- Coordinate closely with Operations to ensure smooth execution
- Ensure high standards of guest experience and brand presentation
- Track performance and provide post-event reports and learnings
- Support local brand and corporate partnerships from an activation perspective
- Coordinate with sponsors and partners on activation requirements and branding
- Act as a key point of contact for activation-related stakeholders
- Support influencer visits, hosted experiences, and on-site content moments
- Build strong community engagement through grassroots and lifestyle activations
- Represent Five Iron Golf Riyadh professionally at external events and activations
- Support in-venue branding, signage, and experiential touchpoints
- Ensure activations enhance the overall guest journey and atmosphere
- Maintain activation assets, materials, and inventory
- Track activation KPIs including attendance, engagement, and revenue impact
- Provide post-activation performance summaries and recommendations
- Identify opportunities for optimization and improvement
- Organize and execute Five Iron leagues and tournaments
Bachelor’s degree in Marketing, Business Administration, Events Management, Hospitality, or related field
2-4 years of experience in activations, events, and execution; experience in hospitality, sports, entertainment, or lifestyle brands preferred
Hands-on activation and event execution, project and vendor coordination, brand and experiential marketing, and proficiency in MS Office
Confident communicator and team player, detail-oriented and execution-driven, able to manage multiple activations simultaneously, and comfortable working evenings, weekends, and event days