Cluster Director of Revenue Management & Distribution

About Us

Adeera is a hotel management company established by Saudi Arabia’s Public Investment Fund (PIF) to develop distinctive, locally inspired hotel brands that reflect the Kingdom’s rich cultural heritage. Based in Riyadh, Adeera supports Vision 2030 by positioning Saudi Arabia as a premier global destination.

We manage mid-scale to luxury hotels that combine authentic guest experiences with innovative, tech-enabled services. Our mission is to bring Saudi hospitality to the world, guided by values of generosity, innovation and future consciousness.

JOB SCOPE

The Cluster Director of Revenue Management & Distribution is responsible for establishing and leading the revenue management, distribution, forecasting, pricing and reservations strategy for Luxury Hotel - Qiddiya during pre-opening, launch and stabilization. The role will create the revenue management standards, reporting discipline, pricing governance and commercial routines required for the first Qiddiya hotel opening.

As additional Qiddiya hotels open, the role is expected to evolve from a single-property opening role into a broader Qiddiya cluster revenue leadership role, supporting destination-wide revenue optimization across multiple hotels, brands, demand segments and distribution channels. The position must balance property-level performance with the wider Qiddiya destination strategy, owner expectations and Adeera commercial governance.

The Director of Revenue Management & Distribution works closely with the General Manager, Sales & Marketing, Reservations, Distribution, Finance, Operations, Corporate Commercial, IT, system vendors and owner representatives to optimize demand, improve channel performance and drive revenue across Rooms, function space, Meetings & Events, F&B, Spa, leisure packages and ancillary services. The role also leads the revenue strategy input into the hotel and future cluster commercial strategy.

MAIN DUTIES & RESPONSIBILITIES

Revenue Strategy & Optimization

• Develop and implement the opening revenue strategy for Luxury Hotel - Qiddiya, including rate architecture, room type supplements, pricing fences, segment strategy and launch offers.
• Maximize ADR, occupancy, RevPAR, total rooms revenue and overall profitability through disciplined pricing, inventory control, segmentation and demand analysis.
• Support total revenue management opportunities across Rooms, function space, Meetings & Events, F&B, Spa, leisure packages and ancillary revenue streams.
• Monitor market trends, competitor performance, destination demand drivers, booking pace, pickup, lead time, cancellations and source-market performance.
• Translate market intelligence and business performance into clear commercial actions for hotel and cluster leadership.

Pricing, Inventory & Demand Management

• Lead dynamic pricing, yielding, room availability, function space inventory, restrictions, minimum length of stay, closed-to-arrival controls, overbooking strategy and displacement analysis.
• Establish pricing recommendations across transient, corporate, government, leisure, wholesale, group, MICE, package and destination-linked demand.
• Coordinate pricing and inventory decisions where Qiddiya hotels share demand sources, event calendars, group leads, destination packages or owner-level commercial objectives.
• Protect rate integrity, brand positioning and long-term price confidence during opening ramp-up and low-demand periods.

Forecasting, Budgeting & Performance Management

• Prepare daily, weekly, monthly and annual revenue forecasts for Luxury Hotel - Qiddiya and, over time, for Qiddiya Hotels.
• Support annual budgeting, business planning, reforecasting and long-range planning processes.
• Monitor performance against budget, forecast, prior year or approved opening ramp-up assumptions, market benchmarks and owner-approved targets.
• Report and explain variances in occupancy, ADR, RevPAR, revenue, segment mix, channel mix, contribution and forecast accuracy.
• Maintain clear decision records for major pricing actions, forecast changes, group displacement decisions and exceptional approvals.

Distribution & Channel Management

• Manage distribution strategy across direct and indirect channels, including brand website, booking engine, OTAs, GDS, TMCs, wholesalers, channel manager and other approved platforms.
• Ensure rate parity, content accuracy, room type consistency, package accuracy and booking rule integrity across all channels.
• Monitor channel production, cost of acquisition, conversion, cancellation behavior, booking window and profitability.
• Identify opportunities to grow direct bookings and reduce avoidable distribution cost.
• Partner with Digital and Marketing to improve online visibility, conversion, campaign performance and demand capture.

Reservations Management

• Oversee reservations performance and standards to ensure accuracy, efficiency, conversion and revenue optimization.
• Monitor booking quality, conversion rates, call handling, inquiry response, booking pace and reservation data accuracy.
• Implement upselling and cross-selling initiatives aligned with the revenue strategy.
• Ensure reservation procedures, market/source coding and booking controls are aligned with approved revenue strategies.

Pre-Opening & Commercial Readiness

• Coordinate revenue and distribution setup during the pre-opening phase, including PMS, CRS, RMS, channel manager, GDS, OTAs, Delphi and reporting tools, as applicable.
• Validate rate loading, room type mapping, market codes, source codes, package codes, restrictions and booking rules before go-live.
• Coordinate channel setup, content loading, availability, pricing and package readiness with Sales, Marketing, Digital, Distribution and system vendors.
• Create and chair the opening revenue meeting cadence, including weekly revenue meetings, reporting templates, forecast process and pricing decision logs.
• Support commercial readiness reviews, owner updates and launch risk tracking linked to revenue, distribution and booking performance.

Cluster and Future Growth

• Prepare the revenue function to expand from Luxury Hotel - Qiddiya coverage to a cluster model as Qiddiya Hotels are onboarded.
• Develop a common Qiddiya revenue management framework while respecting each hotel’s brand positioning, market role, guest profile and rate hierarchy.
• Build scalable reporting across the portfolio, including property-level and cluster-level views of ADR, occupancy, RevPAR, total revenue, channel mix, business mix and forecast accuracy.
• Recommend future team structure, roles and responsibilities as business volume and hotel openings require additional revenue, distribution or analytics support.
• Ensure consistency in commercial governance, pricing approvals, forecast standards and revenue meeting discipline across the Qiddiya portfolio.

Commercial Collaboration & Stakeholder Management

• Partner with Sales & Marketing to align account strategy, segment pricing, tactical campaigns, promotions, packages and need-period actions.
• Support group, event and MICE pricing decisions through function space pricing, meeting room inventory controls, displacement analysis and commercial recommendations.
• Collaborate with Operations to ensure revenue actions are operationally deliverable and aligned with guest experience and capacity.
• Work with Finance on budget, forecast, business planning, variance reporting and profitability analysis.
• Provide revenue performance reports and recommendations to the General Manager, Cluster Commercial leadership, Corporate Commercial, Finance and the owner as required.
• Act as the business owner for revenue system accuracy and data quality across PMS, CRS, RMS, channel manager, GDS, rate shopping and reporting tools, in coordination with IT and system vendors.

Team Leadership & Development

• Lead, mentor and develop Revenue Management, Distribution and Reservations team members as appointed.
• Establish performance objectives, reporting standards and development plans for the team.
• Build a data-driven, commercially focused and collaborative culture.
• Train relevant users on revenue systems, booking controls, reporting standards and commercial processes.
• Promote collaboration across hotel, cluster and corporate teams.

Key Performance Indicators (KPIs)

• ADR, Occupancy, RevPAR, TRevPAR and total rooms revenue performance against budget, forecast and approved opening ramp-up assumptions.
• Market share performance, including RGI, ARI and MPI, once competitive benchmarking is available and appropriate for the asset.
• Forecast accuracy by day, week, month and key demand period.
• Direct booking share, channel mix, distribution cost and booking conversion performance.
• Segment mix performance, displacement decision quality and function space / MICE revenue contribution.
• Revenue meeting pulse, reporting quality and timely execution of agreed commercial actions.
• System readiness, rate loading accuracy, data quality and distribution content accuracy during pre-opening and live operations.
• Cluster reporting readiness and successful onboarding of Qiddiya Hotels as they open.

Requirements

POSITION REQUIREMENTS

SKILLS:

• Revenue Management & Yield Strategy
• Pricing & Inventory Optimization
• Forecasting, Budgeting & Business Planning
• Distribution Channel Management
• Market Segmentation & Demand Analysis
• Total Revenue Management
• Pre-Opening Commercial Readiness
• Cluster / Multi-Property Revenue Management
• Reservations Management
• Revenue Systems: RMS, PMS, CRS, GDS, Channel Manager and BI Tools
• STR / Market Share Analysis and Competitive Benchmarking
• Data Analytics & Reporting Discipline
• Commercial Governance and Pricing Controls
• Stakeholder Management with Owner, Corporate and Hotel Teams
• Leadership, Coaching and Team Development
• Communication, Presentation and Decision-Making Skills
• KPI Management and Forecast Accuracy
• Revenue System Ownership and Data Quality
• Function Space / MICE Revenue Optimization

EDUCATION, QUALIFICATIONS:

• Bachelor’s degree in hospitality management, Business Administration, Finance, Economics or a related field.
• Minimum 7 to 10 years of hotel revenue management experience, including at least 3 to 5 years in a leadership role.
• Pre-opening experience is strongly preferred, ideally in resort, destination, leisure, theme park, entertainment or multi-property environments.
• Experience with luxury, upper-upscale or complex mixed-demand hotels is preferred.
• Strong understanding of hotel distribution channels, revenue management systems, pricing strategy, forecasting and reservations operations.
• Revenue management certification is preferred.
• Fluent English required. Arabic is an advantage.