Summary
Kuwaiti Danish Dairy Company (KDD) is hiring a Marketing and Advertising Specialist for its digital marketing and advertising initiatives in Sabhan, Kuwait. The role involves planning and executing campaigns, managing social media content, coordinating with agencies and vendors, and tracking budgets and campaign performance. The specialist will use analytics to report on results and recommend improvements, while also carrying out SEO and SEM activities. Applicants need a bachelor’s degree in a relevant field and at least one year of experience in digital marketing, advertising, FMCG marketing, or a related area.
The posting
As published on kddc.com. Pulled from the employer's site and shown as they wrote it.
Position Summary:
Responsible for executing KDD’s digital marketing and advertising initiatives across digital channels to enhance brand awareness, increase customer engagement, support business growth, and ensure effective online presence through data-driven marketing campaigns.
Key Responsibilities:
- Assist in planning and executing digital marketing campaigns across social media, search engines, display advertising, and email marketing platforms.
- Manage and update social media content calendars and monitor engagement across digital channels.
- Support the development and execution of advertising campaigns in alignment with brand guidelines and marketing objectives.
- Monitor, analyze, and report campaign performance using digital analytics tools and provide recommendations for improvement.
- Execute SEO and SEM activities to improve website visibility and drive online traffic.
- Coordinate with advertising agencies, media partners, and vendors to support marketing campaigns and promotional activities.
- Track marketing budgets, campaign expenditures, and performance metrics.
- Prepare regular reports on campaign effectiveness, audience engagement, and key digital marketing KPIs.
- Stay updated on digital marketing trends, emerging technologies, and industry best practices.
- Perform other duties as assigned by the Direct Manager.
Required Qualification:
- Bachelor's degree in marketing, Digital Marketing, Business Administration, Communications, or a related field.
Required Experience:
- Minimum 1 year of experience in Digital Marketing, Advertising, FMCG Marketing, or a related field.
- Experience managing social media platforms, digital campaigns, and online advertising activities is preferred.
Required Technical Skills:
Digital Marketing, Social Media Management, Digital Advertising, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Content Creation, Campaign Management, Google Analytics, Meta Ads Manager, Marketing Analytics & Reporting, Brand Management, Online Advertising Platforms, Website Content Management, Coordination & Follow-Up, Microsoft Office.