Summary
Keeta is seeking a marketing professional in Riyadh to create culturally relevant Arabic copy and visuals for campaigns, activations, and app notifications. The role also involves tracking Saudi cultural trends, supporting online and offline campaign execution, monitoring competitors, and assisting the marketing manager. Applicants should be current students or recent graduates with strong Arabic writing skills, knowledge of Saudi culture, and familiarity with major social platforms. Saudi female applicants are strongly encouraged to apply.
The posting
As published on keeta-global.com. Pulled from the employer's site and shown as they wrote it.
Responsibilities
1. Localized Content Creation: Craft high-quality, creative Arabic copywriting and visual images for campaigns, activations, app notifications, and marketing campaigns. Ensure all content is linguistically natural, culturally relevant, and aligned with the brand voice.
2. Cultural Trendspotting: Act as a local cultural consultant by identifying emerging trends, viral topics, and seasonal opportunities (e.g., Ramadan, Saudi National Day) within the KSA market.
3. Campaign Execution: Assist the marketing team in the planning and on-the-ground execution of online and offline events, managing logistics and promotional materials.
4. Market Intelligence: Monitor and report on competitor activities and market shifts in Saudi Arabia to provide actionable insights for the team.
5. Cross-Functional Support: Provide administrative and creative support to the marketing manager and collaborate with cross-functional teams to ensure smooth project delivery.
Requirements
1. Linguistic Excellence: Native Saudi Arabic speaker with exceptional writing and storytelling skills. Must be able to write fluently in both Formal Arabic and the local Saudi dialect.
2. Education: Current student or recent graduate in Marketing, Communications, Advertising, Linguistics, or a related field.
3. Copywriting Prowess: Proven ability to write engaging, creative content. Candidates who provide a portfolio or writing samples will be prioritized.
4. Cultural Depth: Deep understanding of Saudi customs, societal norms, and digital etiquette. You should know what makes the local audience click, share, and engage.
5. Mindset: A proactive "self-starter" with strong multitasking skills and the ability to work under tight deadlines.
6. Digital Savvy: Familiarity with major social platforms (TikTok, Snapchat, Instagram) and an interest in learning how AI tools can enhance marketing workflows.
Highlights
1. Direct Impact: Your creative work will reach Tens of millions of users, directly shaping the brand’s identity in the Kingdom.
2. Expert Mentorship: Learn from seasoned marketing professionals and gain exposure to cutting-edge AI-driven marketing strategies.
3. Dynamic Culture: Work in a diverse, multicultural team that values innovation and fresh perspectives.
4. Career Path: Outstanding performers will be considered for full-time permanent roles upon graduation.
5. Inclusivity: We take pride in fostering a diverse workplace and strongly encourage talented Saudi female applicants to apply.