Summary
Sigma Paints Saudi Arabia, part of PPG Group, develops coatings for architectural, protective, marine and packaging applications. The Marketing Specialist plans, executes and optimizes digital campaigns across Snapchat, TikTok, Instagram and Google Ads, and monitors campaign performance. The role also coordinates content, office operations, on-ground campaign activities and suppliers to deliver initiatives on time, within budget and in line with brand standards. Applicants need a relevant bachelor's degree, at least three years of marketing experience, and a Google Ads or Meta Blueprint digital marketing certification. The position is located in Dammam.
The posting
As published on sigmapaints.com. Pulled from the employer's site and shown as they wrote it.
Company Overview:
Sigma Paints Saudi Arabia is part of PPG Group – the world’s largest paint company. We are a streamlined, efficient manufacturer who operates on the leading edge of new technologies and solutions.
We develop products that protect customers’ assets in some of the region’s most demanding conditions and environments. It is not just our experience that enables us to anticipate and meet the challenges of the global architectural, protective, marine and packaging coatings industries – it is the unique way we operate that makes us so special. Our aim is to deliver the most effective solution by working closely with our customers and gain a greater understanding of their specific needs. In this way we are able to develop the market-leading coatings for which we are renowned.
Job Purpose:
Plan, execute, and optimize digital marketing campaigns across Snapchat, TikTok, Instagram, and Google Ads, while coordinating office operations, on-ground campaign activities, and supplier relationships to ensure marketing initiatives are delivered on time, within budget, and in line with brand standards.
Main Job Responsibilities:
1- Digital Campaign Planning & Execution
2- Campaign Performance Monitoring
3- Content & Creative Coordination
4- Office Coordination
Job Requirements:
- Bachelor's degree in marketing, Business Administration, Communications, or a related field
- Minimum of 3 years of experience in marketing
- Google Ads / Meta Blueprint Digital Marketing Certification
- Strong negotiation, communication, and problem-solving skills.