Senior Manager, Design

Team: Content & Fan Marketing

Activity: Full-time

Role grade: Senior Manager (7)

Direct reports: 0

Indirect reports: 0

Reporting to: Director Content & Fan Marketing

Role location: Riyadh, Saudi Arabia

Job Purpose: As Senior Manager Design (externally known as “Head of”), you’ll own our design system, drive the creative vision, and oversee everything from social graphics and motion assets to key visuals, OOH, merch, broadcast packs, and event branding. This role blends hands-on design excellence with team leadership, fast-paced production, and cross-channel creative direction - shaping how millions of fans experience our brand worldwide.

Duties and Responsibilities

• Lead the creative direction and visual execution for all fan-facing design across Esports Foundation, EWC and ENC.

• Turn campaign strategies into bold, effective visuals that resonate with global esports and gaming audiences.

• Own the full design system — brand guidelines, templates, component libraries, and multi-format standards.

• Oversee design output across social, key visuals, motion graphics, stage screens, digital banners, thumbnails, merch, and on-site event branding.

• Oversee visual application across all asset types — including posters, OOH, broadcast graphics packages, arena signage, merch design, partner assets, and branded physical environments.

• Ensure the design system scales across digital, physical, event, and broadcast environments.

• Manage and mentor a team of designers, setting clear quality and delivery standards.

• Ensure brand consistency and visual excellence across all channels and touchpoints.

• Partner with Fan Marketing, Content, Media Production, Brand, and Product teams to deliver integrated campaigns.

• Direct external agencies, freelancers, and creative partners to ensure alignment and quality.

• Improve creative workflows and production pipelines for speed, consistency, and scale.

• Approve major assets and key visuals before release.

• Monitor asset performance (CTR, engagement, retention) and optimize creative approaches.

• Bring fresh visual inspiration from gaming, design, culture, and esports to keep our output distinctive and modern.

Education and Experience

• Bachelor’s degree or equivalent experience in design, visual communication, or a related field.

• 8+ years of experience in creative direction, graphic design, or content creation within gaming, esports, or entertainment industries.

Knowledge, Skills, and Abilities

• Proven experience leading creative teams and managing visual campaigns for global audiences.

• Strong portfolio showcasing brand campaigns, social content, and digital design projects.

• Deep understanding of digital platforms, design trends, and fan engagement in gaming culture.

• Expertise in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, etc.).

• Strong leadership and communication skills, with the ability to give constructive feedback and inspire creative excellence.

• Experience managing agencies, freelancers, or creative vendors.

• Excellent attention to detail and ability to balance multiple priorities in fast-paced environments.

• Prior experience of working in KSA.

• Fluent in Arabic and English.

Benefits

• Relocation support

• Transportation allowance

• Competitive compensation

• Housing allowance

• VIP medical insurance

• Opportunity to work on a new exciting project with a group of passionate professionals. You will get the freedom to excel and make a real impact

Diversity disclaimer

Our mission is to build a diverse organization where our members, regardless of background or identity, have a sense of belonging. We genuinely believe that thanks to creating a collaborative environment where different perspectives are valued, we can achieve more. Together, we want to reshape the boundaries of what is achievable in the esports domain.