Summary
Asharq (Asharq News and Asharq Business) is seeking a Social Media Producer in Riyadh. The role involves creating and publishing platform-native news content, adapting newsroom material for social channels, writing Arabic captions and headlines, and coordinating with editorial teams during breaking news. The producer will manage the publishing calendar, review performance data, and support live coverage in a 24/7 newsroom with rotating shifts. Applicants should have a relevant bachelor’s degree, 2–5 years of news or political content experience, fluent Arabic, strong working English, and video editing and design skills.
The posting
As published on asharq.com. Pulled from the employer's site and shown as they wrote it.
Key Responsibilities:
Content Creation & Publishing:
- Produce, edit, and publish high-quality, platform-native content (video, graphics, copy) across Asharq's social channels (Instagram, X, TikTok, Snapchat, Facebook, YouTube).
- Repurpose broadcast, digital, and wire content into fast-turnaround social formats, including breaking news alerts.
- Write sharp, accurate Arabic captions and headlines optimized for engagement, clarity, and each platform's algorithm and audience behavior.
- Monitor live news developments and coordinate with the newsroom and editorial desks to ensure timely, accurate, and on-brand publishing during breaking and rolling news.
- Collaborate closely with video editors, motion graphics designers, and journalists to produce short-form video (reels/shorts) and visual storytelling assets.
- Own and manage the social publishing calendar, ensuring consistent cadence, platform balance, and alignment with editorial priorities.
- Track content performance (reach, engagement, watch time, follower growth) and translate insights into actionable content recommendations.
- Ensure all published content adheres to Asharq's editorial standards, brand guidelines, and each platform's community and content policies.
- Support live coverage of major news events and breaking stories, including flexibility for rotating shifts in a 24/7 newsroom environment.
- Stay ahead of social media trends, emerging formats, and platform algorithm changes, and proactively recommend how Asharq can adapt.
Skills and Qualifications:
- Bachelor’s degree in Journalism, Media, Communications, or a related field.
- 2–5 years of experience in social media production or content creation, specifically in news and political content, preferably within a news or media organization.
- Native or fluent Arabic, with strong working proficiency in English.
- Hands-on experience in video editing using relevant production tools, as well as design tools such as Canva.
- Good understanding of social media algorithms, content formats, and best practices across Instagram, X, TikTok, Snapchat, and YouTube.
- Strong news judgment and a clear understanding of editorial and accuracy standards in a newsroom environment.
- Ability to work under tight deadlines and adapt to a fast-paced, 24/7 news environment, including shift-based schedules.
- Excellent Arabic writing and storytelling skills tailored to social media platforms.
- Familiarity with social media management and analytics tools, including native platform insights, is a plus.