Summary
Aldar Properties is seeking an Assistant Vice President, Events, in Abu Dhabi to plan and manage events supporting Aldar Development’s project launches and business objectives. The role covers event concept development, execution, budgeting, promotion, and evaluation, with coordination across marketing, communications, and other teams. Applicants should have at least 8 years of progressive marketing and events experience, preferably in real estate, and a bachelor’s degree in Business, Economics, or Finance; an MBA is preferred.
The posting
As published on aldar.com. Pulled from the employer's site and shown as they wrote it.
JOB PURPOSE
- Develop comprehensive events, promotional and activities plan for Aldar Development to effectively support the launching of new projects and contribute to the success of the entity’s business objectives
- Leverage the downstream marketing implementation and tactics with events that reinforce the achievement of those outputs and monitor results
ROLES AND RESPONSIBILITIES
- Develop short and long-term planning and management of events to build a value-based customer relationships that enable achievement of objectives for Aldar Development
- Understand the business value proposition, competitive advantage and generate events and marketing plans built around specific target segments to ensure driving demand and correct positioning of Aldar Development projects
- Responsible for smooth execution of events including project conceptualization, management, design, budget, and success measurement tools
- Ensure timely and quality execution of all events activities inline with the brand and positioning of Aldar Developments to the desired target audiences
- Administer all phases of the event activities, including but not limited to planning, marketing, servicing, and administrative procedures
- Develop budgets of each project and ensure the implementation plan is shared with all related parties
- Develop, forecast, and monitor events expenses to ensure cost are within the approved budget
- Promote the event through different communication channels i.e., digital media, promotional campaign, etc.
- Work closely with communications team to ensure maximum leverage from media & PR
- Develop methods to evaluate / measure event success i.e., post-event evaluation survey, etc. to ensure high-quality customer experience
- Extend any support needed to other team members
- Promote the division, stay informed about industry trends, and ensure compliance with regulations
QUALIFICATION AND EXPERIENCE
RELATED YEAR OF EXPERIENCE:
Min of 8+ years of progressive Marketing and Events experience preferably in real estate
FIELD OF EXPERIENCE:
Real-estate, or a relevant sector.
TECHNICAL AND INTERPERSONAL SKILLS
- Proven ability to deliver authoritative, knowledgeable leadership to all marketing, advertising and promotional staff and activities
- Confident in applying new technologies and innovate solutions
- Creative problem solving and planning skills
- Adapt to changing conditions
- Ability to prioritize, Hands on and action oriented
- Demonstrated success in defining and launching complex real estate products
- Excellent written and verbal communication skills
- Proven ability to influence cross-functional teams without formal authority
- Demonstrated advanced communication, motivational and interpersonal skills
- Able to take firm and timely decisions
- Proven values-based leadership and negotiation skills
QUALIFICATION
- Bachelor’s degree in Business, Economics or Finance, MBA prefereed