Citigold Analyst

Job Purpose:
• Acquisition: Acquire Citigold customers.
This is a sales role carrying sales targets. The job requires to onboard new to bank Citigold & Citigold Private clients. A Citigold customer is a customer who maintains an average account balance in excess of USD 200,000, via deposits, savings or investments through Citibank & Citigold Private clients need to maintain a minimum balance od USD 1 MM. Person will be responsible for meeting monthly sales targets.

Job Background/context:

• The primary role is to expand the high net-worth client base and balance sheet, by acquiring new-to-bank Citigold customers through external and internal referrals
• The person will also be responsible for identifying any existing Citiblue clients who can be upgraded to Citigold, by upsizing current funding

Key Responsibilities:

• Jointly work with the Acquisition Head and Branch Banking Staff for identifying and acquiring Citigold new-to-bank customers, as also upgrading existing Citiblue customers to Citigold
• Identify and solicit new-to-bank Citigold customers, through internal and external channels
• Assist client in opening Citigold account in U.A.E. or in an offshore location(Singapore), as per the clients individual preference
• Actively promote referrals from existing clients to generate a pipeline of Citigold prospects.
• Upgrade existing Citiblue relationships to Citigold by upsizing current funding and deepening the relationship
• Convert the leads sent by the Telesales Unit / other channels into funded Citigold Accounts
• Actively engage with high payroll clients for conversion into funded Citigold status
• Optimise funded Citigold opportunity in listed payroll companies
• Ensure updation of complete KYC details for the originated accounts
• Attract an investment client base through relationship management, both by responding to internal referrals and pro-active self-driven business development
• Spearhead any micro marketing events focussed on NTB acquisition
• Work with the product team, telemarketing to identify initiatives and products that will help acquire new customers for the Bank
• Identifying and pursuing new clients aligned with CITI RETAIL BANK’s value proposition.
• Being future-focused in thinking and planning ahead for ways Citi can differentiate itself from competitors
• Staying connected with influencers, industry associations, thought leaders and senior business contacts to expand industry knowledge and deepen CITI RETAIL BANK’s relationship with these partners
• Assist a Citigold client in meeting any identified investment and insurance financial need by referring him to on Investment Professional
• Keep abreast of current economic environment and capital markets, so as to have meaningful discussions with Citigold NTB prospects and optimise acquisition effectiveness
• Deliver on the score card parameters for improving NTB acquisition, Client Penetration, qualified CM base, profiling etc.
• Joint meetings with the Unit Head to be done regularly with call reporting tracking
• Deliver consistent and best-in-class customer service
• Meet the compliance and controls standards set by the Citigroup

Qualifications:

• Must possess sound judgment and be creative in providing solutions to bank clients
• Foundational knowledge of CITI RETAIL BANK’s structure, strategy, product suite and target market
• Demonstrates basic knowledge of Citi Risk and KYC policies and practices
• Demonstrates basic knowledge of credit skills and Early Warning Detection
• Demonstrates ability to build knowledge of all aspects of commercial banking including basic commercial credit knowledge and an ability to quickly learn new products and services
• Ability to work effectively in team setting
• Communicates views with clarity and confidence
• Maintains contact with key stakeholders to proactively seek input as appropriate
• Demonstrates self-control and maintains composure under pressure
• Detail oriented with demonstrated organizational skills
• Passion for creating new business opportunities with existing clients and able to demonstrate innovative approaches to meeting clients’ needs.
• Ability to embrace new technology and understand the role digital plays in the experience we deliver for our clients
• Demonstrates a natural curiosity about Citi, the economy, local markets and regions without preconceived notions or ideas
• Demonstrates professionalism by being reliable, actively contributing in meetings, asking questions and challenging ideas

Requirements:

Knowledge/Experience:

• 3-5 years experience preferably in Direct Sales within the financial services industry
• Either prior experience of acquiring high-net-worth clients (Priority Banking / SME Banking) or prior experience in investment products, such as, Mutual Funds, Insurance, equity, fixed-income (bonds) will be preferred.
• Other Industry relevant sales experience such as real estate / Assets experience can be considered

Skills:

• Excellent teamwork skills in order to cater to the varied investment understanding and support requirement of customers and prospects
• Basic analytical skills required to comprehend research and performance reports and to interpret them to offer most suitable products for customer profile.
• High sales drive and energy levels. Ability to thrive in a high-pressure environment by demonstrating leadership and selling skills.
• Ability to nurture and build strong relationships with customers.

Qualifications:

• Bachelor degree/ MBA

Competencies:

• Selling skills
• Team work
• Leadership
• Business awareness
• Initiative and commitment to achieve
• Influence and negotiation
  

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Job Family Group:

Consumer Sales

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Job Family:

Branch Sales

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Time Type:

Full time

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Most Relevant Skills

Please see the requirements listed above.

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Other Relevant Skills

For complementary skills, please see above and/or contact the recruiter.

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