Summary
Apparel Group is hiring a Sales Supervisor to oversee field sales operations for Bisleri bottled water across D2C, B2B, and retail segments in Umm al-Quwain, United Arab Emirates. The role includes leading sales representatives and merchandisers, monitoring distribution and product placement, maintaining client relationships, and coordinating with logistics partners. Applicants should have a bachelor’s degree or equivalent experience, at least 5 years of UAE bottled water or FMCG sales experience, and strong team leadership skills; English is required, while Arabic and Hindi are a plus.
The posting
As published on apparelgroup.com. Pulled from the employer's site and shown as they wrote it.
This position is responsible for supervising field sales operations and ensuring efficient distribution of Bisleri’s bottled water products—both 5-gallon and PET packs. The role ensures achievement of sales targets, market coverage, merchandising execution, and team performance in line with brand standards.
Key Responsibility:
- Supervise and support sales representatives and merchandisers across D2C, B2B, and retail segments.
- Monitor day-to-day operations, deliveries, and product placement across residential, HORECA, and retail locations.
- Build and maintain client relationships with households, offices, construction sites, and retail stores.
- Track sales performance, identify new business opportunities, and share competitor insights with Sales Managers.
- Ensure on-shelf visibility, planogram compliance, and promotional execution in retail outlets.
- Train sales staff on product knowledge, customer engagement, and route planning best practices.
- Coordinate with logistics and distribution partners for stock availability and route efficiency.
- Ensure all sales activities comply with trade, health, and safety regulations.
Desired Experience:
- Bachelor’s degree in Business, Sales, or a related field (or equivalent practical experience).
- Minimum 5 years of experience in bottled water or FMCG sales within the UAE market.
- Demonstrated ability to lead sales teams and deliver results across multiple locations.
- In-depth knowledge of consumer and retail landscape, especially in Dubai, Abu Dhabi, and Sharjah.
- Proficient in English; Arabic and Hindi are a plus.
- Experience with CRM tools and merchandising software is preferred.