Social Media Content Creator

Dr Joy Dental Clinic
Dubai, United Arab Emirates
Posted 23 Oct
Verified source

Job type: Full-time
Work mode: On-site
Seniority: Mid level
Salary: Not stated

Summary

Dr Joy Dental Clinic is seeking a Social Media Content Creator in Dubai to produce high-volume, trend-led short-form videos for Reels, TikTok and YouTube Shorts. The role includes filming in clinic environments, editing, developing concepts and content calendars, directing doctors and staff on camera, and using platform analytics to improve performance. Applicants should have at least 2–3 years of experience and a portfolio of published work. English is essential; Arabic is a strong plus, and familiarity with the UAE market is preferred.

The posting

As published on drjoydentalclinic.com. Pulled from the employer's site and shown as they wrote it.

Role summary Create high-volume, platform-native short-form video (Reels, TikTok, YouTube Shorts) that builds brand awareness and patient acquisition across our clinics, with a focus on younger audiences. This role sits alongside our existing videographers who handle long-form doctor and treatment content — it is distinct, trend-led, and fast-turnaround.

Core technical skills (required)

Trend fluency — actively follows TikTok/Reels trends, trending audio, formats, and hooks, and can turn them around within days while relevant
Mobile-first shooting — comfortable shooting broadcast-quality vertical video on iPhone as well as cameras; run-and-gun style in live clinic environments with available light
Fast editing — CapCut and/or Adobe Premiere Pro; captioning/subtitling, jump cuts, text overlays, audio syncing, basic motion graphics (After Effects a plus). Can also edit long videos
Content ideation — pitches concepts and storyboards, doesn’t just execute a brief; can fill a content calendar
On-camera direction — makes doctors and staff (who are usually not natural on camera) relaxed and authentic
Platform analytics literacy — reads Instagram/TikTok insights and iterates based on what performs

Experience

2–3+ years producing short-form social content with a portfolio of published work (this is the real filter — see below)
Ideally from healthcare, dental, aesthetics, beauty, wellness, or personal-brand/face-driven content
Familiarity with the UAE market and cultural sensitivities; English essential, Arabic a strong plus

Nice-to-have

Photography, basic graphic design (Canva/Photoshop), caption copywriting, UGC/influencer-style content, and familiarity with AI editing/video tools

View the original posting

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Summary

The posting

Core technical skills (required)

Experience

Nice-to-have

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